HES-SO Valais — The school that is the most…
The concept is a creative platform designed to tell the school's story using Gen Z's language, highlighting what makes it unique: altitude, pride, modernity, and the human touch.
In practical terms, we break down “The Most … School” into adjectives/pillars (e.g., the tallest, the coolest, the proudest), and each adjective becomes a recurring content theme featuring short, spontaneous formats brought to life by the students.
4%
average engagement rate
+40k
Organic views in 2.5 months
Beyond the content itself, this concept serves as a brand signature: it can also be adapted for signage, print materials, and campaigns to establish a strong and consistent identity across all touchpoints.
Displays & Promotional Items
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